Cookie Policy

Last updated: 9 September 2026

This Cookie Policy explains what cookies are, which ones It Matters uses, and how you can control them. It should be read together with our Privacy Policy.

1. What are cookies?

Cookies are small text files stored on your device when you visit a website. They help the site remember things about your visit, like your preferences, or help us understand how the site is used.

2. Cookies we use

Essential cookies: A small local storage entry remembers whether you've accepted or declined cookies, so we don't ask you every visit. The site cannot function properly without this.

Analytics cookies: If you accept cookies, we use Google Analytics to understand how visitors use our site — which pages are popular, how people navigate, and roughly where visitors are located. This helps us improve the site. Google Analytics may set its own cookies to recognize repeat visits and distinguish visitors.

We do not use cookies for third-party advertising, and we do not sell any data collected via cookies.

3. Your choices

When you first visit itmattersmovement.com, you'll see a cookie banner asking you to Accept or Decline non-essential cookies. If you decline, we don't load Google Analytics, and no analytics cookies are set. You can change your mind at any time by clearing your browser's site data for itmattersmovement.com, which will bring the banner back on your next visit.

Most browsers also let you block or delete cookies directly in your browser settings, though doing so may affect how well some sites function.

4. Changes to this policy

We may update this Cookie Policy from time to time as our use of cookies changes. We'll update the "Last updated" date above when we do.

5. Contact us

Questions about our use of cookies? Email us at hello@itmattersmovement.com.